Who We Are

Choice is a New Kind of Convenience Store

One that combines quick service and user friendly technology with a healthy and practical product selection. With produce, groceries, fresh meals, and everyday necessities, Choice is open 24x7 to keep you moving forward.

Fresh Meals
Everyday Necessities

Coming Soon

Opening Fall 2017

See you at 1770 Broadway in Downtown Denver this summer. In the meantime, stay in the know by signing up for our newsletter and following along on social.

Work With Us

Now Hiring

Currently seeking friendly, community oriented employees who love food (and Denver) as much as we do. In return, we offer competitive wages, PTO, annual bonuses and the opportunity to grow your career with our burgeoning brand. To apply, send your resume to jobs@choicemarket.co.


See What People Are Saying

Choice, Aiming to Reinvent the Convenience Store, Will Open on Broadway This Summer

WhiteWave Foods veteran Mike Fogarty has long canvassed the country for work and play, and about five years ago, over the course of those travels, he realized the convenience store was long overdue for an update.

Convenience Concept Rolls Into Broadway

Mike Fogarty thinks Denver has a gaping hole for the type of 24-hour convenience stores that blanket his hometown of Philadelphia.

Omnichannel Experience Drives Creation of New C-store Concept

Product diversity, 24 hours, 7 days-a-week operation, and short transaction times is the driving force behind Choice, a new convenience store concept coming to downtown Denver this summer.